“if an object or expression can bring about, within us, a sense of serene melancholy and a spiritual longing, then that object could be said to be wabi-sabi.”— asymmetry, asperity, simplicity, economy, austerity, modesty, intimacy and appreciation of the ingenuous integrity of natural objects and processes.
Sri Bodhivan Sambrani (incense sticks) uses classic brown cardboard packaging with a thinner brown paper label. Use of earth tones and not-so-laboured-over branding and copy makes this as simple as the fragrance inside.
Picture: sue_tra on Instagram.
The banana, however, has the most organic, most eco-friendly, most intelligent packaging – the peel. Here’s to fruits.